At Best Care Liverpool, our leadership is driven by passion and experience. Our Managing Director, Primrose Matsega, brings over 20 years of nursing expertise, setting high standards through her hands-on, compassionate approach. Supporting her are seasoned professionals, including our HR Director with 30+ years in social services and a Finance Director with strong management skills. This well-rounded leadership team ensures seamless operations with a focus on person-centred care.
We foster an “open door” policy, encouraging staff, clients, and families to share feedback or concerns. Our leaders actively engage with the field, visiting clients and shadowing care calls to stay connected with daily service delivery. Primrose personally responds to client feedback, demonstrating our commitment to quality and continuous improvement.


Our caregivers—Care Assistants, Support Workers, and Nurses—are the heart of Best Care Liverpool. Carefully selected for their skills and compassionate nature, every team member undergoes thorough background checks, including DBS clearance, multiple interviews, and references.
Comprehensive induction training covers safety, first aid, medication management, dementia awareness, and safeguarding. Ongoing professional development includes NVQ/QCF diplomas, specialized courses, and regular refreshers. A caregiver noted, “The company prioritizes training and professional development, making me feel equipped to provide the best care.”
We promote teamwork, offering 24/7 access to on-call managers, regular team meetings, mentorship programs, and staff appreciation events. Many describe Best Care Liverpool as a family, not just a workplace. Our dedicated office staff—care coordinators, schedulers, and administrators—ensure smooth operations, often stepping in to assist with care when needed. Their teamwork keeps our service reliable, even in emergencies.
Our dedication to excellence is reflected in:
Regular staff appraisals, spot checks, client feedback, and quality audits.
Beyond technical skills, we emphasize relationship-building and emotional support.
Career growth opportunities for carers, leading to senior roles and specialized positions.
Flexible schedules, generous leave, employee assistance programs, and staff appreciation initiatives.

